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Privacy Policy

At Lunatics Co (“Site”, “we”, “us”, or “our”), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and disclose your personal information when you visit our site, use our services, make a purchase, or communicate with us (collectively, the “Services”). By using our Services, you agree to the collection and use of your information as described here. If you do not agree, please do not use our Services.


Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, legal requirements, or operational needs. Updates will be posted on the Site, and the “Last Updated” date will be revised.


Information We Collect

1. Information You Provide Directly

We may collect personal information that you submit directly, such as:

  • Contact details: Name, address, phone number, email.

  • Order information: Billing/shipping address, payment confirmation, purchase history.

  • Account information: Username, password, security questions.

  • Shopping activity: Items viewed, added to cart or wishlist.

  • Customer support: Messages and communications sent to us.

Note: Some Services may require providing information. Choosing not to provide certain information may limit your ability to use specific features.

2. Information Collected Automatically

We collect certain information automatically when you interact with our Services, including:

  • Usage data: Pages visited, time spent on site, device/browser information, IP address, and network details.

  • Cookies and tracking technologies: Pixels, web beacons, and similar tools to improve functionality, analytics, and personalized content.

For more information about cookies used in our Shopify-powered store, see Shopify Cookies Policy.

3. Information from Third Parties

We may receive information about you from third parties, including:

  • Shopify and other service providers supporting our site.

  • Payment processors to fulfill your orders.

  • Advertising partners to help personalize promotions and track interactions.

Note: We are not responsible for third-party privacy practices.


How We Use Your Information

We use your personal information for purposes including:

  • Providing Products & Services: Process payments, fulfill orders, manage accounts, arrange shipping, and facilitate returns/exchanges.

  • Marketing & Advertising: Send promotional communications and tailor advertising.

  • Security & Fraud Prevention: Detect and prevent unauthorized or illegal activity.

  • Customer Support: Respond to inquiries and improve our Services.


How We Share Your Information

We may share your information in these circumstances:

  • With vendors and service providers (e.g., fulfillment, payment processing, analytics).

  • With business and marketing partners to deliver services or advertise products.

  • With affiliates or corporate group members for business operations.

  • In connection with legal obligations, mergers, or enforcement of terms.

  • With your consent, such as using social media logins or sharing for specific promotions.

Note: We do not sell or share sensitive personal information for purposes of inferring characteristics.


User-Generated Content

Any reviews or content you post publicly are accessible to everyone. We cannot guarantee privacy for information you choose to make public.


Third-Party Websites and Links

Our Site may link to third-party websites. We are not responsible for their privacy practices or content. Please review their policies before providing personal information.


Children’s Privacy

  • The Services are not intended for children.

  • We do not knowingly collect information from children under 16.

  • Parents/guardians can request deletion of a child’s information by contacting us.


Security and Retention

  • While we take security seriously, no system is completely secure.

  • We retain personal information as long as necessary to provide services, comply with legal obligations, resolve disputes, or enforce agreements.


Your Rights and Choices

Depending on your location, you may have rights including:

  • Access/Know: Request the information we hold about you.

  • Delete: Request deletion of your personal information.

  • Correct: Request correction of inaccurate information.

  • Portability: Request a copy or transfer of your information.

  • Opt-out: Direct us not to “sell” or share your personal information for marketing.

  • Limit/Restrict Processing: Request limitations on how your information is used.

  • Withdraw Consent: Revoke any consent previously given.

  • Appeal: Challenge decisions if requests are denied.

You can exercise these rights via the Site or by contacting info@lunaticsco.com. We may need to verify your identity before responding.


Advertising Services

We use Shopify’s ad services, such as Shopify Audiences, to personalize third-party advertising. You can opt out by visiting Shopify Privacy


Complaints

If you have complaints about our handling of personal information:

  1. Contact us at info@lunaticsco.com.

  2. If unresolved, you may escalate to your local data protection authority.


International Users

We may transfer, store, and process your personal information outside your country, including the United States. Transfers from Europe follow recognized legal mechanisms such as the EU Standard Contractual Clauses.


Contact Us

For questions about this Privacy Policy or your rights, contact us:

  • Email: info@lunaticsco.com

  • Mail: 3120 Southwest Fwy, Suite 101, #700353, Houston, Texas 77098, United States